consectetur<\/em>\u2014a genuine, albeit rare, Latin word. <\/p>\n\n\n\nConsulting a Latin dictionary led McClintock to a passage from De Finibus Bonorum et Malorum<\/em> (\u201cOn the Extremes of Good and Evil\u201d), a first-century B.C. text from the Roman philosopher Cicero. So how did the classical Latin become so incoherent? According to McClintock, a 15th century typesetter likely scrambled part of Cicero’s De Finibus<\/em> in order to provide placeholder text to mockup various fonts for a type specimen book. You don’t want them wondering why you filled their website with a foreign language, and you certainly don’t want anyone prematurely publishing it. <\/p>\n\n\n\nIt’s difficult to find examples of lorem ipsum<\/em> in use before Letraset made it popular as a dummy text in the 1960s, although McClintock says he remembers coming across the lorem ipsum<\/em> passage in a book of old metal type samples. So far he hasn’t relocated where he once saw the passage, but the popularity of Cicero in the 15th century supports the theory that the filler text has been used for centuries.<\/p>\n\n\n\n