{"id":840,"date":"2020-07-22T12:25:07","date_gmt":"2020-07-22T12:25:07","guid":{"rendered":"https:\/\/space.xtemos.com\/demo\/dione\/?p=840"},"modified":"2020-10-27T07:23:50","modified_gmt":"2020-10-27T07:23:50","slug":"fast-food-giants-must-do-better","status":"publish","type":"post","link":"https:\/\/space.xtemos.com\/demo\/dione\/2020\/07\/22\/fast-food-giants-must-do-better\/","title":{"rendered":"Fast food giants must do better"},"content":{"rendered":"\t\t
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The toppings you may chose for that TV dinner pizza slice when you forgot to shop for foods, the paint you may slap on your face to impress the new boss is your business. But what about your daily bread? Design comps, layouts, wireframes\u2014will your clients accept that you go about things the facile way? Authorities in our business will tell in no uncertain terms that Lorem Ipsum is that huge, huge no no to forswear forever.<\/em><\/p>

You begin with a text, you sculpt information, you chisel away what\u2019s not needed, you come to the point, make things clear, add value, you\u2019re a content person, you like words. Design is no afterthought, far from it, but it comes in a deserved second. Anyway, you still use Lorem Ipsum and rightly so, as it will always have a place in the web workers toolbox, as things happen, not always.<\/p>

If that\u2019s what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\tThe most important kind of freedom is to be what you really are. You trade in your reality for a role. You trade in your sense for an act. You give up your ability to feel, and in exchange, put on a mask. There can\u2019t be any large-scale revolution until there\u2019s a personal revolution, on an individual level. It\u2019s got to happen inside first.\t\t\t<\/p>\n\n\t\t\t\t\t\t\t\n\t\t\t\t\tJim Morrison\t\t\t\t<\/cite>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Chances are there wasn\u2019t collaboration, communication, and checkpoints, there wasn\u2019t a process agreed upon or specified with the granularity required. It\u2019s content strategy gone awry right from the start. Forswearing the use of Lorem Ipsum wouldn\u2019t have helped, won\u2019t help now. It\u2019s like saying you\u2019re a bad designer, use less bold text, don\u2019t use italics in every other paragraph. True enough, but that\u2019s not all that it takes to get things back on track. There\u2019s lot of hate out there for a text that amounts to little more.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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Websites in professional use templating systems. Commercial publishing platforms and content management systems ensure that you can show different text, different data using the same template. When it\u2019s about controlling hundreds of articles, product pages for web shops, or user profiles in social networks, all of them potentially with different sizes, formats, rules for differing elements things can break, designs agreed upon can have unintended consequences and look much different than expected.<\/p>

Understanding Constration<\/h3>

Chances are there wasn\u2019t collaboration, communication, and checkpoints, there wasn\u2019t a process agreed upon or specified with the granularity required. It\u2019s content strategy gone awry right from the start.\u00a0Forswearing<\/a> the use of Lorem Ipsum wouldn\u2019t have helped, won\u2019t help now. It\u2019s like saying you\u2019re a bad designer, use less bold text, don\u2019t use italics in every other paragraph. True enough, but that\u2019s not all that it takes to get things back on track. There\u2019s lot of hate out there for a text that amounts to little more:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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